Companies are constantly launching marketing campaigns in an attempt to promote their brand and increase sales. Some of them are very successful - the slogan of Carlsberg and advertising "is probably the best beer in the world" creates an excellent reputation and reputation. This then contributes to increased sales and higher profits at the end of account. But many of these companies have huge marketing and advertising budgets. What if your company can not afford these marketing initiatives? This is where the social media marketing comes in. "tool" Most marketing Social media is free to use and can provide the same amount of marketing exposure, if you are a beginner or a huge conglomerate. This article explains how to use social media marketing to increase sales at a relatively low price.
First, to dispel the myth that social media marketing will not lead to a direct increase in sales. Here are some examples to prove it: Sony announced in February that through Twitter that they had won an extra £ 1 million in sales, Dell announced last June that their presence on Twitter accounted for $ 3 million increase in sales in U.S. dollars. One could argue that these are two large companies and they have a brand reputation. However, other smaller companies have also experienced increased sales due to this form of marketing. John Fluevog Boots & Shoes Ltd, a footwear company small business in Canada, reported a 40% increase in sales in 2009, the same year began marketing social media, it was not random.
Whereas how may social media marketing will increase sales to your business? Social media give you access to millions of people. An ad on TV will reach the people watching at the time and does not allow interaction with the consumer. Mon Tweet can reach millions of people. Sainsbury, for example, regularly Tweet their latest offers. Anyone who wants can simply follow these Sainsbury follow on Twitter. This gives a customer base far greater potential and can increase sales while creating brand awareness. In addition, people can answer these tweets that provides a forum for interaction with customers and therefore customer knowledge. Your company can imitate, tweeting your campaigns offering free advertising. If done creatively, it can really increase sales and get your business noticed.
Social media marketing works similarly to other forms of marketing and viral. A small company that works mainly on word of mouth basis, people tell their friends. This type of marketing, such as Twitter and Facebook, working with the "friend" concept. People can give positive feedback, recommend your product and tweet about your business. This social community allows the company name and brand to be seen by a large number of people. Continued use of social media, over time helps raise awareness and increase sales. One of our customers, PeachorLemon, a car review site has won hundreds of Twitter followers in a week. It is no longer a hundred people who know about promotions and offers, can tell their friends, visit the website or using other social media to talk about PeachorLemon. This raises awareness and over time the increased use of the site, increasing its value.
The impact of social media can have on brand awareness is critical to the future of the business strategy of marketing small. Brand awareness is only one way in which sales increased, there are many other important factors. But this article has shown, by creating awareness through this new and exciting variation of marketing have a huge impact on your business and income.
First, to dispel the myth that social media marketing will not lead to a direct increase in sales. Here are some examples to prove it: Sony announced in February that through Twitter that they had won an extra £ 1 million in sales, Dell announced last June that their presence on Twitter accounted for $ 3 million increase in sales in U.S. dollars. One could argue that these are two large companies and they have a brand reputation. However, other smaller companies have also experienced increased sales due to this form of marketing. John Fluevog Boots & Shoes Ltd, a footwear company small business in Canada, reported a 40% increase in sales in 2009, the same year began marketing social media, it was not random.
Whereas how may social media marketing will increase sales to your business? Social media give you access to millions of people. An ad on TV will reach the people watching at the time and does not allow interaction with the consumer. Mon Tweet can reach millions of people. Sainsbury, for example, regularly Tweet their latest offers. Anyone who wants can simply follow these Sainsbury follow on Twitter. This gives a customer base far greater potential and can increase sales while creating brand awareness. In addition, people can answer these tweets that provides a forum for interaction with customers and therefore customer knowledge. Your company can imitate, tweeting your campaigns offering free advertising. If done creatively, it can really increase sales and get your business noticed.
Social media marketing works similarly to other forms of marketing and viral. A small company that works mainly on word of mouth basis, people tell their friends. This type of marketing, such as Twitter and Facebook, working with the "friend" concept. People can give positive feedback, recommend your product and tweet about your business. This social community allows the company name and brand to be seen by a large number of people. Continued use of social media, over time helps raise awareness and increase sales. One of our customers, PeachorLemon, a car review site has won hundreds of Twitter followers in a week. It is no longer a hundred people who know about promotions and offers, can tell their friends, visit the website or using other social media to talk about PeachorLemon. This raises awareness and over time the increased use of the site, increasing its value.
The impact of social media can have on brand awareness is critical to the future of the business strategy of marketing small. Brand awareness is only one way in which sales increased, there are many other important factors. But this article has shown, by creating awareness through this new and exciting variation of marketing have a huge impact on your business and income.
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